Content production for fashion brands. We turn content productions into efficient, scalable asset libraries for all channels.

Smart Production is our approach to maximizing the efficiency and impact of every shoot. It’s about creating versatile, high-quality content in a single production that can be used across multiple channels and platforms. By carefully planning and coordinating every aspect of the shoot—from concept to execution—we ensure that each piece of content is cohesive and consistent with your brand identity, while also being adaptable for various formats, whether it’s for social media, e-commerce, or advertising. This method not only saves time and resources but also amplifies the reach and effectiveness of your visual assets.

The cost of a photo or video shoot can vary widely depending on several factors, including the size of the crew, the number of models, the location, and the scope of the required images and videos. At BENCHMARKED, we are flexible and can tailor our production services to fit a range of budgets. We work closely with you to understand your needs and ensure that we deliver high-quality results within your financial constraints.

We don’t manage models in-house, but we collaborate with an extensive international network of model agencies. This allows us to meet any requirement, at any time, and in any location. Whether you need models for a local shoot or a global campaign, we can connect you with the right talent to ensure your production meets the highest standards.

Yes, we have extensive experience in conceptualizing, managing, and executing shoots across the globe—from Bali to the Canary Islands, and even in the USA. We collaborate with local producers to ensure everything runs smoothly and meets our high standards. For larger productions, we also handle all aspects of travel management, including visas, flights, transport, and logistics, allowing you to stay focused on the bigger picture while we manage the complexities of the production process.

BENCHMARKED isn’t just another production company—we leverage the vast amount of data we manage from handling millions of euros in media budgets each year. This data gives us unique insights into what works in the fashion industry—whether it’s the right angles, content types, or visual styles that drive ROI. By partnering with us, you’re not just tapping into our 10 years of production experience, but also into the digital marketing and fashion expertise we’ve honed through working with over 40 fashion brands.

Fashion content requires industry-specific expertise in styling, art direction, product presentation, and platform-native storytelling. Specialized partners understand how creative decisions translate into commercial impact.